Never fear! We've put together some top tips for keeping your business booming and your Pilates classes full over the summer.
Run special summer workshop & events
During the summer months lots of people are looking to shape up and try something new, making it the perfect time to run one off events to generate extra business.
Think about what Pilates events would appeal to people looking during the summer.
Children will be off school, people will be thinking about their bikini body and looking to make the most of the long evenings by taking up a new hobby.
Popular events could include:
Beginners Pilates workshops
Summer Slim Down Series
Teen Pilates workshops
Children's Pilates summer school
As long as you remember your audience there is no reason you shouldn't get creative with what you offer.
Pilates Near You Events & Workshops Page
Run a promotion
Pilates promotions and special offers are a great way to get more business particularly during quieter times such as the summer holidays.
In fact, the special offers page is one of the most popular pages on Pilates Near You and sees thousands of visitors everyday, which goes to show people are looking for a great Pilates deal near them.
Respond to demand and keep your classes full by running a great special offer!
Some good Pilates promotions include:
Block booking discounts (to keep existing clients)
Try your first class for free
Bring a friend for free
Pilates Near You Special Offers Page
Be their holiday
As the old saying goes"If you can't beat them - join them". While we're not suggesting you give up teaching Pilates and go on holiday over the summer (although that would be nice), running a Pilates retreat or holiday is a great way to overcome the summer lull and bring in extra revenue whilst enjoying the sun.
Running a Pilates retreat is a great way to grow your business and name as a Pilates instructor.
Our Pilates instructors tell us retreats are an extremely rewarding way of sharing your knowledge and connecting with clients new and old.
Not sure where to start?
Check out Rosa Whiteheads top tips for running a Pilates retreat
Pilates Near You Retreats & Holidays Page
Get your promotion right
As with anything in business getting your Pilates marketing and promotion right is the key to success.
Over the summer and especially when running new events, offers or retreats it's a good idea to step up your marketing.
The good news is when it comes to promoting your Pilates business we're here to help!
At Pilates Near You we're experts in marketing with tonnes of experience in promoting Pilates in the UK.
We've created dedicated pages for you to promote your Pilates workshops, events, retreats and special offers giving you national coverage on the UK's top Pilates class finder.
PLUS! We actively promote your events, workshops and retreats across our newsfeed and social media pages.
Over 65,000 people looking for Pilates in the UK visit PNY every month making it THE place to market your Pilates business.
The summer is full of opportunities to generate more business and gain new clients.
At Pilates Near You we're here to help you with your Pilates business marketing year round.
Why not step up your marketing this summer and keep your classes full year round with Pilates Near You?
Find out more and join the hundreds of Pilates instructors already listed with us by clicking the link below.